Think Dirty App Rates Toxicity Of Cosmetic Products
Think Dirty wants consumers to know which cosmetics are harmful to their health.
With the advent of smartphones, you’re never at a loss for information about any topic. Although chemical, medical and technical information is readily available, it can sometimes be hard to understand. There are platforms like Buycott that help users learn which brands share their values, now a similar app called Think Dirty informs consumers about the safety of the cosmetics, skincare and haircare products they use.
Prompted by a documentary revealing the extent of toxic chemical use in beauty products, founder and CEO Lily Tse has created a way to inform consumers about potential carcinogenic toxicity of various cosmetic products. The Think Dirty app uses bar-code scanning technology, rating products based upon toxicity levels, also listing all chemicals. Each ingredient is given its own toxicity rating, ranging from 10 for carcinogens to 4 or 5 for allergens. The video below explains more about how the app works:
Environmental health research organization EWG has also developed an online cosmetics database called Skin Deep, and EWG’s Healthy Living app that helps consumers become more aware of the potential dangers in the products they use and the food they eat every day.
Source | http://www.springwise.com/