Social Media Retail Influencers | Pinterest

Stores promote products based on real-time Pinterest activity

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Nordstrom has introduced a section in its brick and mortar outlets that includes some of the most pinned products on its Pinterest page that week.

Social media activity is considered to be a benefit for brands, but it’s difficult to see the real difference it makes for offline stores. While Brazil’s C&A store has integrated Facebook into its clothes racks by showing the number of real-time likes for each item, Nordstrom has now introduced a section in its brick and mortar outlets that includes some of the most pinned products on its Pinterest page that week.

Initially installed in 13 of the US brand’s stores, the scheme simply…READ MORE.

Website: www.nordstrom.com
Contact: www.nordstrom.com/c/customer-service-contact-us

Trendspotter | Judy McRae

Source | http://www.springwise.com/

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About C. Rae White

I'm a proud 6th generation Detroiter, a creative who loves working with my hands and a fashion fanatic with a thing for shoes, bags and jewelry. I'm a family researcher who loves discovering the details of my ancestors lives. Thanks for stopping by!
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