Digital Graffiti Platform| Customer Designed T-Shirts

Customers Design & Print T-Shirts On Location


YrStore is a pop-up shop that sells garments designed and printed by customers using a digital graffiti platform.

Hot on the heels of our recent coverage of Canada’s walk-in BITE lipstick laboratory, which enables consumers to quickly create their own unique cosmetics, we’ve now come across another example of fast fashion. Opening in London’s Carnaby Street for a limited time of four weeks, YrStore is a pop-up store that sells garments designed and printed by the customers themselves.

The idea is the brainchild of the team behind YrWall – the digital graffiti platform that is employed in the new store as a way to create designs to print. The store features a number of booths, where visitors can digitally draw, arrange or manipulate existing images to cover a blank t-shirt. The platform features pre-programmed elements and designs by renowned artists, or users can bring along their own designs to upload onto the system. Once they’ve finalized their design, customers can watch their t-shirt get printed live in the store. The video below explains the concept in further detail:

YrStore from YRSTORE on Vimeo.

YrStore is one in a continuing line of fashion outlets that are handing over the creative process to the buyer, enabling them to be creators as well as consumers. Are there other industries that could benefit from this kind of consumer involvement?


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About C. Rae White

I'm a proud 6th generation Detroiter, a creative who loves working with my hands and a fashion fanatic with a thing for shoes, bags and jewelry. I'm a family researcher who loves discovering the details of my ancestors lives. Thanks for stopping by!
This entry was posted in Art, Fashion, Retail, Technology and tagged , , , , . Bookmark the permalink.

2 Responses to Digital Graffiti Platform| Customer Designed T-Shirts

  1. That is nice. Bringing a little creativity to the the plain ole white tee.

  2. C. Rae White says:

    Sooo cool! I want one!

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